Weekly Digest Emails as an Effective Engagement Mechanic

I’m a firm believer that despite the growth of social networks and messaging app alternatives, email is far from dead as an important communication channel. Usage continues to grow with Google reporting over 425 million active users on Gmail and Microsoft with over 400 million on Outlook.com.
It also remains one of the most effective channels for startups to drive user acquisition, engagement, retention, and monetization.
I wanted to highlight one engagement mechanic that I’m seeing on the rise that strongly leverages email: the weekly digest email. A variety of tech companies leverage a weekly digest email as an avenue to deliver content and value directly to a user’s inbox as well as a key engagement tactic to remind the user of the service.
My Favorite Product Management Tools
How a Product Manager Can Listen to Their Users Every Day

In the ever evolving world of web and mobile products, it’s incredibly important to have a constant pulse on the sentiment, needs, and frustrations of your users. While traditional user research and usability studies are still an important part of the product development process, the web today affords real-time alternatives for getting daily insights into the minds of your users.
I spend 15 minutes every morning peering into the following five real-time channels to hear from users in their own words what they like, don’t like, want, hate, and love about our products.
Evaluating a Product Manager's Portfolio

It's customary in the design world to evaluate a designer's existing portfolio as part of the interview process to get a better understanding of their work and the process they leverage to develop their designs.
I find it equally valuable to evaluate a product manager's existing portfolio of products as part of a product management interview. When evaluating a product manager's portfolio, I'm looking to assess how successfully the product manager has owned the vision, design, and execution of their product and how that exhibits itself in the success of the product.
Making Connected a Successful Acquisition

Last week we announced the launch of LinkedIn Contacts, a smarter way to stay in touch with your most important relationships, based on the acquisition of Ada and I’s startup Connected by LinkedIn.
The launch received positive feedback not only for being a better way to manage your professional relationships, but equally for being a successful acquisition story.